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 CONGRESS COURSE 06
Sunday, 1 July 2018 I Room 119
Infertility engagement: innovative ways to engage multiple audiences with the topic of infertility and assisted reproduction
Organised by Special Interest Group Psychology and Counselling
COURSE COORDINATOR
Sofia Gameiro (Portugal)
COURSE TYPE
Advanced
COURSE DESCRIPTION
This course explores the use of new media formats to develop innovative ways to engage different audiences (general public, health professionals, politicians, patients, etc) with the topic of infertility and assisted reproduction. Each talk will illustrate the use of a less conventional media to increase public awareness, implement research programmes and therapeutic interventions, influence policy or target new or broader audiences within the area of reproductive medicine. Discussion will center around the ways professionals within the field can take advantage of these media.
TARGET AUDIENCE
This course explores the use of new media formats to develop innovative ways to engage different audiences (general public, health professionals, politicians, patients, etc) with the topic of infertility and assisted reproduction. Each talk will ilustrate the use of a less conventional media to increase public awareness, implement research programmes and therapeutic interventions, influence policy or target new or broader audiences within the area of reproductive medicine. Discussion will center around the ways professionals within the field can take advantage of these media.
EDUCATIONAL NEEDS AND EXPECTED OUTCOMES
European reproductive patterns have changed in recent years and fertility rates have now become a matter of public health and economic development concern. As reproductive health professionals we must become more active in preventing infertility and giving accurate information not only to patients but also the entire population of reproductive age. For example, there is evidence that not only patients but also doctors lack knowledge and confidence regarding preconception counselling; and that ART treatment success rates are not successfully communicated. In order to transfer scientific knowledge in an effective way it is important that we learn how to create awareness and engage the general public.
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